Hilda Maalouf Melki contributed to a Sky News Arabia Business report published on 31 August 2026 examining Nvidia’s role in supporting financing for some of its customers.
Her analysis addressed how this approach can help a chip supplier sustain demand while creating financial exposure connected to customers’ ability to build viable businesses and meet their obligations. The discussion placed customer financing within a broader assessment of competition, commercial incentives and the durability of AI investment.
What this means for business leaders
The contribution raises a useful question for institutions evaluating AI projects: does access to financing support a service with demonstrated value, and can that service remain viable when commercial conditions change?
For organizations in Lebanon, the Middle East and the Arab world, Maalouf Melki’s perspective encourages a practical assessment of customer needs, operating costs and dependence on suppliers before expanding AI investment. A measurable pilot can help leadership assess whether a proposed solution improves service quality or operating performance sufficiently to justify its ongoing cost.
The coverage forms part of her wider commentary on how AI changes business strategy and the relationships through which value is created.
